Album Art 10cc the Original Soundtrack Im Not in Love

Songfacts®:

• This song incorporated the backing of a big wordless choir, which in reality was the group's voices. It was painstakingly built up from chord loops and multi tracks: some 256 vocal dubs were required to complete the lush harmonies behind Eric Stewart'due south vocal.

• The idea for the vocal came from Eric Stewart saying to his wife that if he kept proverb "I Love You" over and over, it wouldn't mean anything even though he did love her. He recalled to The Guardian:

  "I met this gorgeous girl called Gloria at Halifax town hall. I was 18. She was 16. Iii years later on, we got married. A few years later on that, Gloria told me: 'Y'all don't say 'I love y'all' much anymore.' I told her that, if I said it all the time, information technology would audio glib. Simply I started wondering how I could say it without using those actual words. So 'I'm not in dearest' became a rhetorical conversation with myself – and and so a vocal.

  I wrote the lyrics in a couple of days. The line, 'I keep your picture show upward on the wall, it hides a nasty stain' was nearly the crack in my bedroom wall at my parents' house in Manchester. I'd put a photograph of Gloria over it. When I took the song to the band, they said: 'I'm not in love'? What the f--one thousand is that? You can't say that!' But Graham Gouldman, our bass-player and chord-chief, agreed to work on it with me. We both liked The Girl From Ipanema, so we gave it a similar bossa nova style. And so Kevin Godley, our drummer, said it was crap.

  We were about to chip it and wipe the tape but, every bit I walked around the studio, I heard the secretary singing it and the window-cleaner whistling it. I knew nosotros had a tune: we just hadn't captured information technology properly. Kevin suggested doing it once again, just with banks of voices. I idea that meant hiring a choir, but Lol Creme, our keyboard player, said we could practice it using tape loops."

• The guy in this song sounds similar he's trying to convince himself he'south non in dearest anymore, but he's not fooling us. That conflict stems from the title and helped make the vocal so poignant.

  In a Songfacts interview with Graham Gouldman, he explained: "I had the opening chords to it and it grew from there. Eric and I had always avoided a dearest song, just I was ever convinced nosotros could do a great 1, and once again Eric came up with the championship of that song, and it was the perfect championship of an anti-dearest song. Just of course, is it an anti-love song? Is it I'chiliad non in beloved, or is it I am in love?"

• The whispered vocals of "Exist quiet, big boys don't cry" came from the secretary of Strawberry Studios (the studio the band operated), Kathy Redfern. They were looking for a certain sound when Redfern entered the studio to quietly tell Eric Stewart he had a phone call. When they heard her voice, they knew it was right for the vocal.

• The four members of 10cc had been on the British music scene for a while when they formed. Vocaliser/guitarist Graham Gouldman was a former fellow member of the Mockingbirds and had written hits for Jeff Beck, the Yardbirds, the Hollies and Herman's Hermits. Vocaliser/guitarist Eric Stewart was a old member of Wayne Fontana and the Mindbenders, and vocalists/multi-instrumentalists Lol Creme and Kevin Godley were both highly regarded studio musicians.

  Stewart, Creme and Godley grouped in 1970 as a session band known as Hotlegs; they had a surprise hit with "Neanderthal Man" that came about when dallying with equipment. With Gouldman on board, they signed to popular mogul Jonathan Male monarch's UK label in 1972 and recorded 11 UK Meridian 10 hits, including two other #1s: "Rubber Bullets
  " in 1973 and "Dreadlock Holiday" in 1978. Creme and Godley left the ring by the time "Dreadlock Vacation" was recorded to concentrate on video product also as developing the Gizmo, a guitar modification device they invented. They had 1 other US Height Ten hit in 1977, "The Things Nosotros Do For Dearest," which reached #5.

• According to Kevin Godley, they originally recorded this song as a "lounge-lizard, bossa-nova thing," which clearly didn't work. When they revisited information technology, they came up with a new approach. "It was mayhap out of desperation of not knowing what to do that we tried all the washy voices," Godley said in a Songfacts interview. "Forget instruments, forget guitars, forget drums. Just voices, like a heavenly choir, like a seismic sea wave of voices."

  Godley says they spent days singing notes into a microphone, which they then turned into tape loops. These loops were loaded onto sixteen different tape machines and rolled simultaneously. In the control room, each band member had four faders to bring each loop in and out of the mix on the fly, which they overdubbed onto the bones track they had built with electric piano, guitar and a Moog synthesizer prepare to simulate a bass drum. Said Godley: "We used Eric's original guide vocal in the cease because information technology just worked, and from that betoken onwards, everything nosotros added or took away or changed from that point worked. There were no caput-scratching moments, no arguing, no disagreements, no problems. It was like we were in a magic bubble and everything cruel into place. Then we mixed it, and it was six-and-a-half minutes long - something crazy - and we realized we had done something special. Nosotros didn't know it was a striking record or anything, but we knew it was special."

• In 1990, the duo Volition To Power released a cover version that went to #7 US. Two years earlier, Will To Ability had a #ane US hit with a medley of two embrace songs: Peter Frampton's "Baby, I Dear Your Style" and Lynyrd Skynyrd'south "Costless Bird."

  Other pop covers include a 1976 version past Richie Havens that made #102 in the The states, and a 1993 version by The Pretenders recorded for the film Indecent Proposal - this one was produced by Trevor Horn.

• Movies that have used this song include:

  The Stud (1978)
  The Virgin Suicides (1999)
  Deuce Bigalow: Male Gigolo (1999)
  Bridget Jones: The Edge of Reason (2004)
  He'due south Just Not That Into You (2009)

  Amidst the Television series to employ information technology are:

  Bull ("How To Dodge A Bullet") - 2017
  EastEnders - 2013
  Veronica Mars ("Howdy, Infidelity" - 2006)
  Medium ("To Have And To Hold" - 2008)
  Big Love ("Dating Game" - 2007)
  The Role ("Sentence" - 2001)
  That '70s Bear witness ("Prom Nighttime" - 1999)

• This song opens the 2014 movie Guardians of the Milky way, where Chris Pratt'due south character is listening to it on a Walkman. The song is role of a mixtape his dying female parent gave him called Awesome Mix Vol. ane, which plays a huge part in the film and also forms the soundtrack, reviving many hits from the '70s. "I'grand Not In Love" and other selections ("Escape (The Piña Colada Vocal)" and "Hooked On A Feeling" among them) are incongruent choices for a superhero action movie, but they proved very effective, equally the soundtrack went to #i in America.

• Director Bruce Gowers made a video for this song showing the band performing it in the studio. A few years later, Godley & Creme made many elaborate concept videos for the likes of The Police, Frankie Goes to Hollywood and George Harrison. In 2019, Godley shot a new video for "I'grand Not In Beloved" that was used as a concert visual in Graham Gouldman'southward touring version of 10cc.

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Source: https://www.songfacts.com/facts/10cc/im-not-in-love

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